Maybe he lost against Rafael Nadal yesterday in an epic match but he sure did make a great commercial for Nike.

hat tip to: IA

Buy now we all know it Spain plays the semi finals in the Euro 2008, but some time ago NikeFootball released this viral on the Spanish football team, it's really a great movie on the magnificent five of the Spanish team.

Kobe Bryant of the Los Angeles Lakers together with the guy's from Jackass jumped over a swimming pool filled with snakes. Whether it may be "Hollywood" or not it's a really funny video. Maybe it looks like it's just plain fun but behind it all I'm sure that it's a well thought marketing action from Nike.

Another really nice one from Nike "Take it to the next level", the movie isn't such a special thing but the perspective in which the movie is made makes it so great. The site www.nikefootball.com doesn't really meet the expectations the movie sets and that's too bad.

Got to love those sport brands everything they create for the online advertising world is so great. Another of these examples is the new site they created for the new Jordan Melo M4 basketball shoe.

The full screen option is really nice and the  integration of the video's is also impressive. Those sites are real experiences I simply love them. The site is from the hand of Blast Radius a company based in Vancouver (Canada).

To end the week just a funny viral from Nike to promote their new Total90 Laser shoes.

Found on: www.Marktingfacts.nl
Technorati tags: Nike, Viral, Video, Rooney, Dirty Sanchez

I found a Web agency with some superb work one of them was a site for the Ford Flex this site specially stroke me as I wrote something some days ago about the new spot of Renault without any presence on the web, well you see in the states they definitely look at it the other way. Now the name of the agency well it's BIG SPACESHIP from Brooklyn, NY. Their work is really worth a look. You'll also find the site for Nike Air Max and this is one of them.
Technorati tags: Interactive Agency, webdesign, Nike

After earlier Adidas now Nike goes the way of the Anime/Cartoons.

On www.nikemashup.com you are able to make your own Nike commercial afterwards you can download it to your cellular phone (only US I guess) or download it on your machine. I very much like the idea of remixing the original spot and technically it's also very smooth to make your own. Funny thing is without seeing the original I had almost the same Idea. Great campaign and great spot….

The original one:


Mine:

Video: My Nike video
(I like the looks and use of soapbox, guess I'm just a Microsoft fan ...)