Coke we8.

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For their promotion around the Beijing 2008 Olympic Games Coke launched a new site to unite the east and the west, and interpret ideas and passions that unite us, every experience turns around on of the 8 themes, like Human collaboration, uplifting moments, global harmony, ....

To accomplish this they took 8 artists from the east and 8 musicians from the west and brought everything together.

We8

On one hand you got a design experience where you'll be able to get the bottle specially designed and you can download the wallpaper from the east and on the other hand you got a musical experience where you can not only listen but download the full album from all the musicians that participated to the project. From every artist you can also see a little introduction movie and their description.

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And if you want to go one step further you can design your own bottle and submit it.

We8-3

This site brings a real Coke experience like it should be it's all really nicely designed site, everything runs smooth and the features that you get (like the download of the full album)are more than good, I'm a fan.

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