Adverblog (jet again, this is for sure one of my favorite blogs), pointed me out to a great new way of navigation trough products. We all saw the classical pointing on products in a movie to show the detail of a product but now the navigation took a whole other dimension (literally), you can now navigate trough a layered environment. It all looks really good and the adapted music for every environment gives an additional touch. Just have a look for yourselves here, the concept has been created for the kitchen dreams of IKEA by Forsman & Bodenfors.